A Better Atlas
Tailored Coaching in Strength, Nutrition, and Habits.
Built for Real Life.
Tailored Coaching in Strength, Nutrition, and Habits.
Built for Real Life.
High-protein meal creation, healthy fats, and smart carbs.
Built from real whole foods—no fads, no fluff.
Designed for muscle growth, focus, and long-term fat loss.
Strength training, 3–4x per week, using the 80/20 rule.
We focus on the few exercises that deliver the most results.
Progressive, efficient, and tailored to your setup and goals.
Daily structure built on Stoic philosophy and habit science.
Modern routines to sharpen focus and resilience.
Journaling, breathwork, and daily practices that keep you grounded.
Step 1 – Book a Consult
We talk goals, lifestyle, and fit. No pressure—just clarity.
Step 2 – Custom Plan Built
You get a tailored training and nutrition framework. No templates.
Step 3 – Weekly Coaching
1-on-1 support, habit tracking, and real accountability each week.
Ready to start your transformation?
Book a personal consult and take the first step toward a stronger body, sharper mind,
and daily discipline.
I'm James—former hospitality CEO, now a certified personal trainer and founder of Better Atlas.
After years of working in fine dining and wine, I burned out. I quit drinking, rebuilt my health from the ground up, and shifted my life toward discipline, strength, and clarity.
Better Atlas was built from that process.
I coach people over 40 who want real change—not fads. Just real food, smart training, daily routines, and support that actually sticks.
Father of three. Based in the Middle East. Living proof that you can start again and build something better.
This isn’t just training—it’s a reset.
If you're ready to rebuild your body, sharpen your mindset, and create lasting discipline...
Let’s start your Better Atlas.
Whether you’re burnt out, unfit, or just need structure—Better Atlas gives you a simple but powerful path back to strength, discipline and clarity.
📧 Email Us: hello@thebetteratlas.com 📞 WhatsApp/Call: +974 7055 8371
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